Your business’s brand is its identity which sets it apart from the competition and makes customers recognize and remember it. This recognition enhances the brand’s value, sets expectations, provides insight, and makes acquiring new clients easier. But a brand can become outdated with time; that’s when rebranding becomes necessary. Rebranding is a marketing initiative that involves changing a brand’s identity to influence how consumers and stakeholders perceive the brand. No matter the size of your company, rebranding can help breathe …
Category: Technology
Google has the power to make or break a lot of marketing projects. For a marketing campaign to be effective, it must be based on a search engine that many people use as their default. As a result, businesses must pay attention to both organic and sponsored search. Here, we’ll show you how to optimize the latter and guarantee that your advertising always appears ahead of your rivals’. What Is The Procedure For Managing A Google Adwords Campaign? A successful …
The advent of the technological age has introduced innovations that help improve people’s way of life. It also helped many industries to advance, one of which is the financial industry. More people now use e-wallets and online banking apps. Aside from this, a new currency has been created, the cryptocurrency or digital currency. Although cryptocurrency has been lauded for its anonymity and decentralized network, it is still considered taxable by the government as an individual’s “property” or capital asset. There …
Maintaining mental health is becoming one of the main challenges for both individuals and the global economy. More and more people are suffering from depression, anxiety, and other mental disorders. The COVID-19 pandemic with all the consequences has aggravated the situation. No wonder the global market for mental health services, according to Report Ocean, will grow at 3.7% per year in the coming years and will reach $540 billion by 2030. Mobile applications play an important role: they are always …
Since the pandemic has hit us, the lockdown has been implemented, and people have started working from home. Every business got affected and slowed down. Instead of buying products from the market, people choose to order them online, from groceries and food to heavy goods and furniture. So, one business affected positively and flourished is the delivery business. As per a report of Businesswire, the global food delivery market is expected to hit $192.16 billion in 2025 at a CAGR …