Technology has taken control over many industries and you would find people getting benefited due to this. There was a time when companies were depending upon word of mouth or the printed media for marketing or promotion purposes but digital marketing has changed the game. Digital marketing has been proven to be more effective than traditional marketing ways in terms of result. Hence many brands and organizations have started adopting this technology. There are various platforms in digital marketing through …
Category: Business
Banks are one of the most technologically advanced industries in the world. This applies to both the digitalization of services and solutions of players and the approaches of companies to the promotion and development of business in general. Users are actively responding to market trends and switching to digital services, which allow them to solve daily tasks faster and easier. Advertisers study the needs of the audience and develop new approaches to communication with customers. Social media and targeted advertising …
About 70% of online businesses fail due to bad usability. Unfortunately, 55% of companies don’t conduct user experience (UX) testing. Without testing, you’ll fail to understand what’s disrupting the user journey. Instead, you can create a user journey map to better evaluate the customer’s experience. Understanding the customers’ online experience will help you make informed decisions. You can update your user experience design with your audience’s distinct needs in mind. Otherwise, bad optimization could frustrate consumers. You could lose potential …
Preparing to develop an app is an exciting time for any business. It’s important to note that many apps, regardless of quality, have failed to affect the app market, and for good reason. To keep the same from happening to you, you need to be aware of some common pitfalls you could face. Therefore, in this post, we’ll be talking about the most common reasons why mobile apps fail. Lack of an App Monetization Strategy You’d be surprised how many …
As a Canadian business owner, you probably already know all about the difficulties you may encounter on your path while getting started. This is particularly the case if you have just created a website for your business and are trying to drive up interest in it. Generating organic traffic to your website can be a frustrating and time-consuming project. Read on to find out how to make this process faster and smoother! The Importance of Website Traffic Overall, the major …