Marketers need help with two challenges when it comes to Instagram promotion:
- Generating endless Instagram post ideas
- Boosting their reach.
All these two are important if you want to succeed at Instagram promotion. In today’s post, you will learn how to boost your Instagram reach and convert new audiences. Before we dive in, let’s first understand one thing.
What Does Instagram Reach Mean
To increase your Instagram reach, you need to understand what reach means on Instagram. The term reach refers to the number of unique people that can see and interact with your content. Instagram has two types of reach:
- Organic reach: This is where you create content, hashtags, and other parameters to appear on your audience’s news feed.
- Paid reach: This is where you buy Instagram likes to boost the reach of your content.
By default, organic reach takes time to achieve and takes time. However, if you work, you can achieve organic reach. Even with a large audience, your post may only reach some of them. Whether you have a large or small audience, the best way to increase your reach is to spend money boosting your reach. Now that you understand the definition, let’s look at how you can boost your Instagram reach.
Choose the Right Time to Post
The number of likes and comments you get on Instagram after posting will give you that initial engagement, and Instagram will push your post into your audience’s feed. To achieve that, you need to know the right time to post on Instagram. First, open your business account and check the Instagram insights. From the insights, you will know the right time to post, which is when your audience is most active.
Curate User-generated Content
The best way to boost your Instagram reach is to take advantage of user-generated content. User-generated content encourages users to interact with your content and share it further. The good news is Instagram is making sharing content easier, especially Instagram stories. Moreover, people are more likely to remember and trust user-generated content than traditional media posts. The more you post user-generated content, the more you build relationships with your audience.
Try Instagram Stories
Instagram stories are an excellent form of promotion for two good reasons:
- Stories provide you with a chance to show your face to the audience. You can record behind the scene videos, run a contest, or create content that will give more exposure to your brand.
- Instagram stories boost your brand’s exposure. Your logo will be the first thing people notice when they log into Instagram. The same goes for Instagram live. Research from Social Media Examiner found that the more you go live, the more exposure you give your other media content on Instagram.
Work With Influencers
Influencers are Instagram’s secret weapon. They can help you:
- Get new audience
- Produce new content
- Generate leads
- Raise brand awareness
A lot of marketers like to work with top influencers. However, even micro-influencers can boost your audience and leads. A micro-influencer is anyone who has 100k followers and above. Remember that your followers will relate well with micro-influencers because their posts will generate a lot of engagement. That means you will get a new audience and new leads.
Engage with Your Audience
With Instagram, you can ask your audience questions, run polls, and even tag them in your Instagram stories. If you want to generate a lot of buzzes, you can run a giveaway campaign. Besides engaging with your audience, you can also reveal the funny side of your business. To keep things interesting and entertaining, remember to post questions or polls after every two months.
Anyone who has used Instagram will tell you that having an account with many likes will attract customers and build trust and sales in the long term. But it takes time to build Instagram likes and get noticed in the market. You don’t have to spend months trying to get likes on your post and wonder where can I buy instagram likes in 2022? Well, there are many reliable websites to buy likes. Most importantly, your account won’t be suspended, so there’s no risk involved.
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